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BallyAlley_r2_c1.gif BallyAlley_r2_c2.gif Astrocade, Inc. and Bally Marketing Materials BallyAlley_r2_c4.gif
BallyAlley_r3_c1.gif  

When multiple versions of a document are available (150dpi, or 300dpi, B&W, Color), then the default download version is B&W; and/or 150dpi. Please note, that even when the default download is B&W, the thumbnail will be in color (when available).

Astrocade File Folder "Astrocade, Inc. File Folder
     File folder that Astrocade, Inc. used to distribute varying documentation. - (2 Pages, 147K)
Astrocade, Inc. Price Listing (Direct) Astrocade, Inc. Price Listing (Direct)
     1982 direct price listing. Mentions Zgrass-100 Computer with Keyboard ($419, $599 Retail). - (1 Page, 49K)

Astrocade, Inc. Price Listing (Direct) (Color)(150dpi)(189K)
Astrocade, Inc. Price Listing (Direct) (Color)(300dpi)(551K)
Astrocade, Inc. Price Listing (Distributor) Astrocade, Inc. Price Listing (Distributor)
     1982 distributor price listing. Mentions Zgrass-100 Computer with Keyboard ($340, $599 Retail). - (1 Page, 49K)

Astrocade, Inc. Price Listing (Distributor) (Color)(150dpi)(189K)
Astrocade, Inc. Price Listing (Distributor) (Color)(300dpi)(551K)
Astrocade: Product Description "Astrocade: Product Description

Describes the Arcade Video Game (aka Bally Astrocade), BASIC Programming Cartridge, and Z-GRASS 100 Computer Keyboard. See how the ZGRASS looks compared to released computer systems of the same period.
Ad Campaign "Astrocade: The Professional Arcade" 1982 Consumer Ad Campaign
     Magazine and TV "blitz" ad campaign. Quite an impressive line-up. This says that commercials would be placed during forty-eight different TV shows and print ads in sixteen different magazines. Check out where Astrocade, Inc. planned to put ads in 1982. - (2 Pages, 713K)
Astrocade Promotional Photo Astrocade Video Game by Astrocade, Inc.
     Promotional high-quality grayscale photo titled "Astrocade Video Game by Astrocade, Inc." This photo features the Astrocade with five games (Football, Grand Prix / Demolition Derby, Space Fortress, Astro Battle and Galactic Invasion). - (1 Page, 205K)

Astrocade Promotional Photo (Grayscale)(300dpi)(563K)
Bally Computer System Specifications Bally Computer System Specifications for Video Console and Programmer's Keyboard.
Compares features against various systems of the era (Apple II, Commodore PET, Compucolor Renaissance, Exidy Sorcerer, and Radio Shack TRS-80 Level II). The features compared are CPU, Program Storage, Inputs, Outputs, Multi-Source of Attachments (i.e. RS-232 or S-100 bus) and Price.
- (4 pages, B&W, 161K)
Bally Professional Arcade Pocket Facts PDF Bally Professional Arcade Pocket Facts
A small, 2-color, booklet that gives an overall explanation of the BPA, including details about the on-board ROM games and calculator.
Two versions are available for download, but they are both identical (I converted one to B&W for faster download). (B&W Version - 265K)
(Color Version - 1.2MB)
BPA Plus (With Zgrass Ad) Bally Professional Arcade Plus - First Version
     This is a generic ad for dealers to use. There are no screenshots of built-in games, but the ad does have eight other screenshots. The 2000-BAUD version of BASIC included with this package is called "Bally BASIC." This ad mentions the soon-to-come Zgrass-32 expansion keyboard. Price is 299.55. - (1 Page, 69K)
BPA Plus Bally Professional Arcade Plus - Second Version
     This is a generic ad for dealers to use. There are screenshots of the three built-in games (and the calculator) and eight other screenshots. The 2000-BAUD version of BASIC included with this package is called "Bally BASIC." This ad does NOT mention the Zgrass-32 expansion keyboard. Price is 299.55. - (1 Page, 148K)
BPA Plus (No Price) Bally Professional Arcade Plus - Third Version
     This is a generic ad for dealers to use. There are screenshots of the three built-in games (and the calculator). The 2000-BAUD version of BASIC included with this package is called "Astrocade BASIC." This ad does NOT mention the Zgrass-32 expansion keyboard. Price is not specified. - (1 Page, 155K)
Chain Store Age Chain Store Age 'Catalog' - This 'catalog,' from June 1978, was put together by Bally to promote the Bally Professional Arcade to salespeople. This is a full-color 'catalog' that is a large download (9MB). It is 8 1/2" x 11" and is sixteen pages long. I love the 1970's style art!
Cooperative Advertising Program Manual Cooperative Advertising Program Manual
     This manual covers: General Policy, Method of Fund Accrual, Claiming Submittal, Method of Payment, Eligible Advertising Media, Displays and Other POP Material - (4 Pages, 178K)

Cooperative Advertising Program Manual (Color)(150dpi)(662K)
Cooperative Advertising Program Manual (Color)(300dpi)(1,967K)
Facts and Figures about the BPA Facts and Figures about the Bally Professional Arcade and Computer Add-On
So much of this document never came to be in the unit that was finally sold. Nevermind what was never released (the computer add-on), even simple facts are wrong or misleading. For instance, the stated speed of the tape interface is 4,800-BAUD. It was released as 300-BAUD. Quite a difference. It's no wonder that the first wave of Bally Arcade owners felt like they had been lied to about what they would get. This is a must-read document.

Sections on:

1) About Our New Computer
2) Software
3) Hardware
4) Hardware Comparision Chart
5) Questions and Answers
     Basic Unit
     Add-On Module
     Business Applications
     Technical Questions

- (16 Pages, Color, 2.24MB)
Here's What They Say "Here's What They Say..."
     Quotes from 1982 about the Astrocade from ten different magazines. - (1 Page, 168K)
Order Form (Triplicate) Order Form (Triplicate)
     Astrocade, Inc. order form. Includes cartridges that were never released (i.e. Conan and Music Maker) as well as the Zgrass expansion. - (1 Page, 45K)
Sales Meeting (1981) Sales Meeting (1981)
     The agenda for the Astrovision, Inc. one-and-a-half day Chicago sales meeting from March 20-21 1981. - (2 Pages, 48K)
Sales Meeting (1982) Sales Meeting (1982)
     The agenda for the Astrocade, Inc. half-day sales meeting on June 5 1982. - (1 Page, 19K)
Bally Videocade Cassettes (Alternate Version) Videocades and Accessories
     A B&W leaflet that lists the available "videocades" (cartridges) available from Astrocade, Inc. This includes such unreleased goodies as Conan and the ZGRASS keyboard. Also, this has the only known reference to an upcoming Golf cartridge. (1 Page, 47K)
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